The Body Shop expands in Chile

Endaba Group

The Body Shop is expanding its footprint in South America with the opening of its first store in Chile! The chain has some 100 stores in South America after opening their first in Brazil in 2014. The store will stock body- and skin-care products, with a focus on the latter and heritage products such as the body butter. Makeup will come once they have established the area they are most famous for. The company have noted a very high brand awareness in Chile and a strong interest in what the company stand for — naturalness, veganism, no animal testing!