Starbucks names first CEO for China

Endaba Group

Starbucks has named its first Chief Executive Officer for China! Belinda Wong has been promoted from President of the operation, and will continue to report to the Group President of Starbucks Global Retail, John Culver. The world’s biggest coffee chain has operated in China for 17 years, and as the world’s fastest-growing major economy, it has been a key development market for the coffee chain. Starbucks plans to more than double its store count in china to 5000 by 2021. Wong will oversee the opening of their first international Roastery and Reserve Tasting Room in Shanghai in 2017