Ralph Lauren announce “The Way Forward” plan

Endaba Group

Ralph Lauren has announced “The Way Forward” plan – a series of initiatives to get the company back on the growth path! These include speeding up the supply chain, focusing on the core collections of Ralph Lauren, Polo and Lauren, closing stores and eliminating management layers which will reduce their workforce by 8%. The restructuring is aiming to result in up to $220m of annualised expense savings. Stefan Larsson, the Group’s new President and Chief Executive Officer claims they haven’t focused on the core brand strength, have failed to evolve the product, marketing and shopping experience