Mike Ashley takes helm at Sports Direct

Endaba Group

Mike Ashley will replace Dave Forsey as Chief Executive of Sports Direct with immediate effect. The company has announced that Ashley, the company’s founder, will have the full support of the existing executive management team and Forsey will facilitate a smooth handover. Karen Byers has also been promoted to Global Head of Operations, and Sean Nevitt to Global Head of Commercial. The announcements follow a recently launched review of the company’s working practices following criticism from MPs, the media and concerned shareholders