Fred Perry opening new HQ in London

Endaba Group

British heritage brand Fred Perry is opening a new 24,000 sq ft head office on the corner of Mount Pleasant and Warner Street in London. They are renovating 19th century warehouse buildings into offices, showrooms and an exhibition space. This is set to be completed in 2016. Currently, they are based in Covent Garden. This untraditional workplace will give Fred Perry to opportunity to showcase their brand through showrooms and a gallery and become an integral part of their head office and workspace.