Brantano is the first retail casualty of 2016

Endaba Group

Brantano’s fall into administration comes as no surprise to retailers following a difficult Christmas trading period. Especially after Brantano’s former owner, Macintosh filed for bankruptcy in December, 3 months after selling Brantano and sister company Jones Bootmaker to Alteri Investors.

Brantano lost £4.6m before tax last year, although their sales increased 6% to £100m. Jones Bootmaker, on the other hand, made £315,000 in pre-tax profit and made £79.9m sales after exceptional items. Brantano’s impact is not expected to affect Jones.

However, Brantano has a good brand name and has a consumer following. It may come back in a smaller format, they just need to rework its image, review pricing and increase footfall in order to attract customers.