Boohoo.com the greatest retailer success story of 2016?

Endaba Group

Whilst many retail investors welcome 2017, not those who bet on Boohoo.com! Their stock rise is the biggest of any western European consumer-related company, soaring c.260% in 2016 with a market capitalisation of more than £400m. Boohoo is no one of fashion’s most successful etailers. Last year saw its launch of a menswear site, addition of kidswear, sale increase of 40%, the business was valued at £1bn and they acquired a 66% share in PrettyLittleThing. Now, they’re a stalking horse bidder for Nasty Gal, looking to acquire certain intellectual property assets. Where will 2017 take them?