AllSaints opens store in Tokyo!

Endaba Group

AllSaints celebrates the launch of its first store in Japan on Harajuku Cat Street, a month before it displays its Autumn 16 collections at Tokyo Fashion Week. It is the first of many stores expected to roll out over the next 12 months. Chief Creative Officer Wil Beedle commented on how “Tokyo’s cultural landscape has informed so much of my creative palette of the years”, so bringing AllSaints to Tokyo Fashion Week and a physical store to Tokyo itself is an exciting move for them.